Get Specific

B2B Pipeline Pioneers
03/04/2024 10 min Episodio 8
Get Specific

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Episode Synopsis

Tara Pawlak, SVP of Marketing at Revenue Grid, believes you can’t be everything to everybody. Efficiency for her team means prioritizing marketing efforts to specific channels and experimenting with customer persona messaging.About this Pioneer > 0:41Biggest Challenges > 1:50Looking Forward > 4:22100 Pennies Game > 7:26Final Thoughts > 10:06View the 100 Pennies Game: Click Here!Follow Tara Pawlak on LinkedInFollow Manoj Ramnani on LinkedInAbout this PioneerA dynamic marketing executive who has over 15+ years of experience in building GTM plans alongside some fabulous driven marketers to fuel growth. My main passion within Marketing is strategy, operations, martech and of course B2B demand generation!

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