asiCast 73: The relative value of media – perception and reality

asiCast
11/04/2018 16 min
asiCast 73: The relative value of media – perception and reality

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Episode Synopsis

A short while ago, the Radiocentre in the UK produced a piece of research that was unusual in that it was welcomed by virtually the whole industry. In this asiCast Brian Jacobs, Founder and CEO of BJ&A, speaks with the Radiocentre’s Director of Planning, Mark Barber, about the study, which…

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