Listen "asiCast 156: The evolution of attention"
Episode Synopsis
The importance of attention has arisen with the attempt to determine a measure that attributes value across impressions. This was the task Karen Nelson-Field, Founder and CEO of Amplified Intelligence, set out to address shortly after completing her doctorate in audience measurement, as she outlines in this interview with Brian…
More episodes of the podcast asiCast
asiCast 191: MRC – perception and reality
31/07/2025
asiCast 187: Introducing the Barb Data Hub
01/04/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.