The Lore of Fandoms

27/02/2024 32 min

Listen "The Lore of Fandoms "

Episode Synopsis

Nicole is out sick this week, so Producer Jess is stepping in to co-host this week's episode alongside Hannah!
In today's episode, we tuck into the juicy topic of Fandoms. How do they work, and what happens when they go wrong? 
We look at how celebrities such as Taylor Swift, Doja Cat and J. K. Rowling have created strategic, online relationships with their fans and how they use those relationships to market and sell their work. Is it ethical? Does it work? What happens when fans turn on you? 
Plus, Who TF Did I Marry, a 50-part series by creator Ressa Tessa that went viral on TikTok the last few weeks, had us in a chokehold. From being married to a pathological liar to having the likes of BMW, Delta Airlines and Hilton Hotels in her comments, we look at how social media can be the perfect opportunity for brands to build awareness and a new cohort of followers without even lifting a finger. 
You know the drill. Like, follow and subscribe and if you don't, you will get ten years of bad luck. We don't make the rules! 
Follow us on TikTok and Instagram to keep up with us too! Okay! Love ya!