New York City (and how we do NYC NOW vs how we used to) has taught us more about creating a high end business than maybe any other place. We're here to share the biggest lessons New York has taught us about building a higher-margin, lower-stress business. You'll learn how to price without apologizing, design a premium client experience that actually matches your rates, swap scarcity for abundance, and choose margin over volume (all while borrowing real scripts and micro-moves we use.) If you're ready to work with fewer, better clients and elevate your offer, this one's your playbook.   Highlights 00:00 What you can learn from NYC about building a luxury business. 02:00 The time I proposed in NYC and we sang on Broadway for Busta Rhymes. 06:15 How to stop discounting, start differentiating. 08:00 Design the premium experience first.  12:40 What luxury buyers actually want. 17:30 Pricing that signals "best," not "cheap". 19:45 Ways to get out of a poverty or scarcity mindset. 24:25 How to raise prices and back that up with your experience. 26:30 What you can learn from other luxury experiences. 30:00 Language to use when speaking to your clients to give the best experience.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod  

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