Episode Synopsis "App Growth Talks: Mariusz Gąsiewski"

This episode’s special guest is Mariusz Gąsiewski, CEE Mobile Gaming Lead at Google. Mariusz is also a founder of GameCamp, one of the biggest mobile app & game communities in Europe.We'll cover a lot of interesting topics:- How the mobile gaming industry changed under the influence of the pandemic- What are the most important KPIs for mobile gaming businesses- How to measure LTV and what are some early signs of a good LTV- How to choose the right monetization strategy- What is the purpose of GameCampand much much more valuable insights on mobile gaming and marketing!

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