What happened? How did Brailsford turn things around for the British Cycling Team such that a very marginal group of blokes on bikes progressed to true and legitimate competitors. And then to the topping of the cycling throne? In a word – he didn’t do much.  https://hbr.org/2015/10/how-1-performance-improvements-led-to-olympic-gold https://www.theguardian.com/sport/blog/2019/oct/20/marginal-gains-tarnished-bradley-wiggins-dave-brailsford https://www.limelight.consulting/hub/articles/principle-of-marginal-gains-coach-improves-everything-by-one-percent https://www.cnbc.com/2021/02/23/how-to-be-mentally-tough-use-the-1percent-marginal-gains-rule-says-performance-expert.html 10 second pre-roll promo for An Ounce Podcast on YouTube

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