When Being the Outlier Becomes the Brand - Rogue Marketing

15/01/2023 24 min Episodio 13
When Being the Outlier Becomes the Brand - Rogue Marketing

Listen "When Being the Outlier Becomes the Brand - Rogue Marketing"

Episode Synopsis

Company: Rogue MarketingOwners: Chip RosalesYear Started: 2010Employees: 1-10What happens when being called a “rogue” becomes the foundation for your success? In this episode, Chip Rosales shares how losing his job during the 2008 recession led to a complete identity shift and the birth of Rogue Marketing. Learn how questioning the rules, embracing creative tension, and building the right partnerships can redefine what’s possible for agency owners.Inside This Episode:Why “being too different” might be your agency’s biggest strengthHow to bounce back when no one’s hiring (Chip’s turning point story)The hard truth about going solo and what makes agency partnerships actually work