Company: Fortibus MarketingOwners: Michael PaulYear Started: 2005Employees: 1-10 What happens when military discipline meets entrepreneurial chaos? In this episode, Michael Paul shares how an unexpected opportunity launched him and his wife into the agency world, testing their marriage, mindset, and resilience. From leading through a 93% revenue loss to redefining roles at work and home, this story is anything but ordinary.Key TakeawaysHow military structure helped navigate agency uncertaintyWhy defining roles saved their business and their marriageWhat losing 93% of revenue taught them about survival and reinventionThe conversation that triggered a major business pivotUsing the Kolbe Index to build a stronger, more aligned team

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