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Listen "The Impact Imperative: Why We Must Transform Research & Insights Now"
Episode Synopsis
The impact imperative is clear: It's time to transform the research and insights function to drive real value and impact with data and insights for yourself, your brand, team, and target market.
Join host Susan Petoyan, Imagine If’s CEO, and Dr. Ari Zelmanow, Head of UX Research for Communications at Twilio, as they engage in a mind-bending discussion on building influence and creating impact with your work.In this latest episode of “All About Impact,” they will help you understand the multi-faceted transformation required from research and insights teams to evolve today's insights into an influential, agenda-setting locus of power that is cross-functionally comparable to Marketing, Product, or Finance. Discover the crucial insights and tools that you, as an individual, must utilize to develop influence and unleash your own impact potential.
Ready to be an “Impact Champion” yourself?
Connect with us at imagineifinsights.com
Join host Susan Petoyan, Imagine If’s CEO, and Dr. Ari Zelmanow, Head of UX Research for Communications at Twilio, as they engage in a mind-bending discussion on building influence and creating impact with your work.In this latest episode of “All About Impact,” they will help you understand the multi-faceted transformation required from research and insights teams to evolve today's insights into an influential, agenda-setting locus of power that is cross-functionally comparable to Marketing, Product, or Finance. Discover the crucial insights and tools that you, as an individual, must utilize to develop influence and unleash your own impact potential.
Ready to be an “Impact Champion” yourself?
Connect with us at imagineifinsights.com
More episodes of the podcast All About Impact
Measuring Impact For Research & Insights
26/09/2024
Achieving Strategic Impact With UX Research
19/09/2023
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