EP185 The importance of repurposing content in a recession with Colleen O’Connell-Campbell

07/12/2022 27 min
EP185 The importance of repurposing content in a recession with Colleen O’Connell-Campbell

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Episode Synopsis

Welcome back to The 4am Report! Today host, Susan Diaz, is in conversation with Colleen O'Connell-Campbell, Wealth Advisor to entrepreneurs looking for a cash-rich exit. They’re walking you through how to approach marketing during a recession.  Susan and Colleen focus on: 📝 The impact of a recession on Marketing Strategy and why you need to focus on profitability and cash flow 📝 The benefits of proactively making smart cuts to your budget during a recession 📝 The importance of niching down, to narrow your Target Market and focus deeply 📝 The benefits of a Content Audit and having a clear Content Inventory 📝 3 Ways to repurpose your content for greater engagement For the full details on that and a lot more, 🎧 listen to the episode 🎧  If you’d like more information on the in-depth, half-day workshop to audit your content, you’ll find it here 👉https://cp.digital/save-marketing-dollars/  If you are a return visitor to The 4am Report podcast, please drop us a 5-star rating. Thank you! We appreciate you.

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