Balancing Personalization and Trust in AI-Driven Customer Experience - with Kyle Hathorn of FNBO

01/12/2025 22 min
Balancing Personalization and Trust in AI-Driven Customer Experience - with Kyle Hathorn of FNBO

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Episode Synopsis

Today's guest is Kyle Hathorn, Director of Customer Experience and Strategy at the First National Bank of Omaha. FNBO is a regional bank founded in 1857 that provides retail and commercial banking services across eight states. Kyle brings extensive experience in designing customer journeys and integrating technology to meet evolving expectations. Kyle joins Emerj Editorial Director Matthew DeMello to discuss how financial services leaders can leverage data and AI to create seamless, personalized, and human-centered customer experiences. He also shares practical strategies for measuring engagement, optimizing workflows, and scaling AI-driven personalization while maintaining trust and compliance. Want to share your AI adoption story with executive peers? Click emerj.com/e2 for more information and to be a potential future guest on Emerj's flagship 'AI in Business' podcast! Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1.

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