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Listen "52. Behind the Brand: Creating a Powerful Brand for Mama Bear and Disabilities Advocate Courtney Burnett"
Episode Synopsis
Today, we're thrilled to have Courtney Burnett, a passionate Mama Bear and disabilities advocate, share her journey behind creating a brand that’s not only thriving but deeply transformative. Courtney’s advocacy work, focusing on improving access to special education and building inclusive opportunities, has reshaped countless lives. From revamping her business model to a robust 306% growth after introducing her new branding and rates, to launching an ebook that guides parents through the special education maze. Courtney embodies the spirit of determined and compassionate entrepreneurship. Join us as she unfolds the story of her brand’s evolution, driven by personal challenges and a commitment to fill the gaps in a system in dire need of reform.
In this episode we share:
Courtney's motivation stemming from personal experiences with her daughter
The initial lack of cohesive branding and professional website design
The importance of having a clear marketing strategy to accompany business promotion
Insights into taking strategic risks and investing in business growth
Visit the show notes for this episode:
Ep. 52 | Behind the Brand: Creating a Powerful Brand for Mama Bear and Disabilities Advocate Courtney Burnett
Connect with Courtney:
Instagram - @courtneyburnettadvocate
Website - courtneyburnett.com
Work with Rebecca:
Brand + Website Design
Personal Brand Mastery
Brand in a Day
Creative Partnership | Done-for-you Strategy + Design
Client Case Studies
Connect with Rebecca:
Follow on Instagram @rebeccapetersonstudio
Website - rebeccapetersonstudio.com
Aesthetically Speaking IG - @aestheticallyspeakingpodcast
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