This year the brief came from the folks at Adobe, and the work began late last year.  But this thing called COVID19 got in the middle of NSAC for all competitors.  As our industry goes, Texas State found a way to collaborate and create an award winning entry in what became a virtual experience for judging.  The most exciting thing about the Texas State team was the ability to adapt to our new way of doing things.  What's ahead at finals? Can't wait to see.  But the spirit of this school, especially as it relates to advertising is nothing but a win.  Enjoy the conversation.ADTENTION is an audio production of Radio Lounge, a Houston voiceover coaching and Houston podcast studio.

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