Listen "Proactive & Reactive ABM with Amit Lavi"
Episode Synopsis
How do you prove to your management that ABM really does work?Amit Lavi teaches us exactly how to do this by leveraging both proactive & reactive ABM in this week’s Account Based Beverages episode.Learn Amit’s recommendations for building your website into a sales insights engine & what actions to take once accounts engage on this owned property.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.