Episode Synopsis "Ep 2: Weetabix and Heinz Beans tease weird food combo causing social media shake up (Feb21 Review)"

Welcome back to episode 2 of A Month in Marketing. This month, Chantelle talks about a major campaign that had everyone talking on socials for weeks after — the Weetabix x Heinz Beans collaboration that no one saw coming! Chantelle breaks downs the success of the campaign before diving into three key learnings we can take away and apply to our own marketing strategies. Learn why reactive marketing is king and how partnerships can take your brand to the next level. Feedback and queries are welcome, send me an email at: [email protected]. Follow me on instagram: @chari_end Make sure to rate and subscribe to the podcast! Links discussed in this episode—Weetabix's Twitter post which kicked everything off: https://twitter.com/weetabix/status/1359074254789165059

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More episodes of the podcast A Month in Marketing | Chariend & Co.

• Ep 3: Burger King UK got it wrong this time (March21 Review)
• Ep 2: Weetabix and Heinz Beans tease weird food combo causing social media shake up (Feb21 Review)
• Ep 1: MrBeast is a beast, ASOS and Boohoo twitter beef and Bernie Sanders goes viral. (Jan21 Review)
• Ep 0: What Maya Jama and Gymshark have in common, Sainsbury's vs. Tesco Christmas Ads, & Sony's PS5