Episode Synopsis "Ep 3: Burger King UK got it wrong this time (March21 Review) "

Welcome back to episode 3 of A Month in Marketing. In March 2021 review, Chantelle reviews Burger King UK's International Women's Day campaign on Twitter on 8 March 2021. The tweet didn't go own well for social media users. However, every mistake comes with many lessons to be learned. Chantelle discusses where they went wrong and breaks down three key lessons we can learn so you don't make similar errors. Learn why understanding how social media channels work and adapting copy accordingly are essential when executing a marketing campaign. If you liked the episode, make sure you rate and subscribe. Follow us on instagram for more: chari_end. If you had any questions, feel free to get in contact via email at: [email protected] Links to learn more about the Burger King's tweet fiasco: https://www.thedrum.com/news/2021/03/09/burger-king-apologizes-after-women-belong-the-kitchen-tweet-provokes-backlash- https://www.forbes.com/sites/suzannerowankelleher/2021/03/09/women-belong-in-the-kitchen-burger-kings-international-womens-day-tweet-goes-up-in-flames/?sh=64184db165c2 https://www.huffingtonpost.co.uk/entry/burger-king-women-belong-in-the-kitchen-criticism_uk_60460a46c5b613cec15f44ae https://theticker.org/3352/opinions/burger-kings-absurd-national-womens-day-tweet-crossed-the-line/ https://www.businessinsider.com/burger-king-women-belong-in-kitchen-tweet-international-womens-day-2021-3?r=US&IR=T

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More episodes of the podcast A Month in Marketing | Chariend & Co.

• Ep 3: Burger King UK got it wrong this time (March21 Review)
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