We are back after a long hiatus with a new format discussing the role of digital and design in society, entrepreneurship, and businesses. In this episode, we dive deep into Brand Economics with Mark Radha a self-proclaimed "finance geek" and brand strategist who combines behavioral science and econometrics to formulate a data-backed strategy called Brand Economics which Mark has leveraged with tier 1 brands such as GE, Facebook, Cirque du Soleil, Canada Goose, SickKids, and Deloitte, to name just a few.



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