ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Marketing is a Marathon Not a Dash"
Episode Synopsis
In order to maintain a full pipeline of opportunities, you need to always be marketing. If you’re not continually preparing the soil, and planting seeds, don’t be surprised when your fields are bare at harvest time. Or, to change the metaphor, marketing is a marathon, not a 100 yard dash.
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