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Listen "A Mission, Vision and Value-Based Approach to Fire Service Branding, Part 2"
Episode Synopsis
Author, lecturer and consultant Chief Kris Blume joins Fireman Dan to explain how fire chiefs can serve as a brand manager for their departments. He also stresses the importance of communicating your values and using them as a tool to connect with the broader community. This episode is part two of a two-part series on the importance of branding in the fire service industry.
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