Why do so many promising tech startups stumble when it comes to raising capital? For new tech founders, securing funding is often the difference between success and failure. In this episode, Audrey Russo of the Pittsburgh Technology Council shares insights from her years in tech, revealing the key mistakes entrepreneurs make when seeking investment—and how to avoid them. Learn why bootstrapping can help you better understand your customer and strengthen your business. Discover why understanding investor risk tolerance is essential before accepting funding. Hear Audrey's advice on the importance of financial transparency with potential investors. Listen to gain invaluable insights as you're ready to raise capital. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

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