6(+1) Principles of Persuasion - Dr. Robert Cialdini

09/01/2023 13 min Episodio 33
6(+1) Principles of Persuasion - Dr. Robert Cialdini

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Episode Synopsis


How do we persuade others? Have you ever felt you lack the inherent ability to influence others? Not sure what to do?Quite simply, no one is born persuasive - they just learned the tools and skills needed in order to be persuasive. I am going to share those here with you!Dr. Robert B. Cialdini is an American psychologist and academic best known for his book Influence: The Psychology of Persuasion. Below is a link to order Dr. Cialdini's book where you can get the full context of his 6 principles of influence. I HIGHLY recommend this short read. https://amzn.to/3GhZo2OThere is a 7th principle Dr. Cialdini recently added yet is not in the book! Listen to find out what the 7th principle is, here are the 6.ReciprocityCommitment (and Consistency)Social ProofAuthorityLikingScarcityMake sure to check out my updated website https://zeuswithbruce.com/Connect with me on LinkedIn https://www.linkedin.com/in/bruce-dasilva/Find me on Instagram at @bruce_dasilvaDirectly contact me at [email protected]

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