Listen "Episode 69: Victoria Stokes- Copywriter for the Health & Wellness Industry"
Episode Synopsis
Come and join the conversation with the gorgeous Victoria Stokes! In this inspiring episode of The Yes SHE Can Project Podcast, I’m joined by the incredibly talented Victoria Stokes, a health and wellness copywriter with a rich background in journalism. If you're a business owner in the wellness space or simply love hearing real, honest stories of pivoting careers and following your passion, this is one for you!Victoria takes us through her remarkable journey, from being a teenager in rural Northern Ireland dreaming of writing for Cosmopolitan, to becoming Deputy Editor of STELLAR Magazine in Dublin, a role that she tells me truly was a dream come true. She shares how a single comment from a schoolteacher set the trajectory for her career and how she followed that spark all the way to the top of the magazine world.But success isn’t always straightforward, and Victoria opens up about the reality of what happened when things took a difficult turn. After finding herself in a toxic work environment that was impacting her mental health, she made the brave decision to walk away and start her own business. And not just that, she launched it on the Monday after quitting her job on the Friday! Now, Victoria supports personal trainers, therapists, nutritionists, dietitians, and other health-driven entrepreneurs by writing standout website and email copy that reflects who they are and how they want to be heard. Her tone is rooted in empathy, authenticity, and connection, helping clients build trust and attract dream clients by nailing their tone of voice. Something which runs so powerfully through her own work, she has such a distinctive style of writing, which is EXACTLY why she's so good at helping others with theirs! We also talk about:-How her journalism experience gave her a solid foundation in storytelling and empathy led writing -Why tone of voice is essential in the health and wellness space -The services she offers, from done-for-you copy to her innovative Content Clinic and email writing course -The emotional high of launching her first digital product and why you don’t need 20K followers to make an impact-What happens when her clients start getting dream results, and why those wins mean so much to her!This conversation is full of heartfelt advice, practical insight, and encouragement for anyone thinking about making a career leap or wanting to communicate more clearly in their business.Such a pleasure to chat to such a genuinely lovely, inspiring and talented lady!You can connect with Victoria below:Website: https://thewellnesscopywriter.co/Instagram: @thewellnesscopywriterCourse Info: https://thewellnesscopywriter.co/the-copy-shop
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