Marketing your book can be a tricky journey and as the author it will always be down to you primarily unless you are super famous and have an agent! 
Lead magnets are just one way to attract new readers and not only create a raving fan base for your work but also for business writers to upsell their products and services where appropriate.
In this episode, I explain what a lead magnet is and give some suggestions for you to consider.
As always, get in touch if you have any questions - [email protected]
And if you'd like to more about my monthly Q&A sessions then put Q&A in the subject line and I'll send you the details - happy writing!

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