Send us a textHumans make sense of the world through stories. In today’s episode, Maddy Birdcage and Caroline Moss are going to teach you exactly how to use marketing psychology to craft stories that instantly connect with your audience through Birdcage Marketing’s™ Audience Schema framework.  Keep listening for real life examples to help you master this concept in your content and marketing messages.  Whether you're a marketer, business owner, or just curious about psychological strategies in marketing, this episode is packed with insights and practical examples. Enjoy!  Episode Highlights: Introduction to audience schemas and their role in marketing. Explanation of psychological schemas and their influence on audience behavior. How audience schemas can serve as shortcuts to building connections. Real-life examples of applying audience schemas in marketing strategies. The process of identifying and leveraging your audience's dominant stories. Differences between psychological and audience schemas in marketing. Practical tips for using audience schemas to enhance your marketing messages. Insights into common misconceptions and best practices for marketers. Case studies of successful application of audience schemas. Discussion on how to create content that resonates with your audience's schema.  Resources:  Birdcage Marketing School - The Full Library™: https://www.birdcagemarketingschool.com/bundles/the-full-library | Use Code: PODCAST200 to get $200 off The Full Library™  Marketing Boss Academy:  https://www.birdcagemarketingschool.com/courses/marketing-boss-academy  Birdcage Marketing - Work with Us:  https://birdcagemarketing.com.au/  Where To Find Us:  Not-So Kind Regards Instagram:  https://www.instagram.com/notsokindregards_podcast/  Birdcage Instagram: https://www.instagram.com/birdcagemarketing/  Maddy Birdcage Instagram: https://www.instagram.com/maddybirdcage/  Birdcage Marketing TikTok: https://www.tiktok.com/@birdcagemarketing  Maddy Birdcage TikTok: https://www.tiktok.com/@maddybirdcage  Birdcage LinkedIn: https://www.linkedin.com/company/7600856   Caroline Moss Instagram: https://www.instagram.com/caro__moss/   Caroline Moss TikTok: https://www.tiktok.com/@caro_moss   Caroline Moss LinkedIn: https://www.linkedin.com/in/caromoss/     To work with us, book your client assessment call at https://www.birdcageangeladvisors.com/hire-an-angel/

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