In this episode, we follow the journey of Ben and Ariel Zvaifler who, inspired by their own struggles to find helpful resources for their new puppy, embarked on a mission to make pet parenting easier for others. Unable to find proper toys, treats, and training materials, they decided to create their own solution, PupBox: a puppy subscription service that would deliver treats and toys tailored to each pup's needs.Hear the start-up story, the highs and lows, and how Ben and Ariel encountered countless rejections before they were ultimately able to sell the entire company! Their story is a testament to the power of passion and perseverance, showing that even in the face of adversity, dreams can become reality when you refuse to take "no" for an answer. Join us as we explore how they turned their frustration into innovation, proving that with dedication and creativity, anything is paw-ssible!Be sure to check out the Show Notes!Follow us on Instagram: @witnessbusinessFollow the Zvaiflers on Instagram: @benzvaifler and @arielsrf and @cloudwaterfilters and their former company @pupbox

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