ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Brian Fitzgibbons on Reaching the Active Affluent"
Episode Synopsis
In this episode of OOH Insider, Brian Fitzgibbons, CEO & Co-Founder of VenueX, discusses venue screen locations and how to influence the most people.VenueX provides OOH youth sports venue promotion and advertising solutions to active, affluent families.TakeawaysFind the best and worst locations to put screens in a venue by utilizing AI analytics and other computer technology. This discovers where the most foot traffic is and the number of impressions.VenueX’s screens allow for a hyper-targeted, community-based brand impact. It aggregates a fragmented audience for advertisers.Through limitation, sparks creativity. The pandemic required many people to rethink how they operate. This allowed for VenueX to get creative and really understand the needs, wants and demands of an advertiser.LinksLinkedIn: https://www.linkedin.com/in/brianfitz31Company: http://www.venuexmedia.comSpecial thanks to OneScreen.so for making this show possible. Check out OneScreen.ai and learn How to Beat Facebook with Billboards at www.onescreen.aiLike learning about advertising? Learn more about Streaming TV at stateofstreaming.com
More episodes of the podcast Where DOOH Meets AdTech
Big Happy teaches us about How to Drive Performance Outcomes with Definably Great Creative
22/07/2025
Jonathan Moffie teaches us about How Generative AI is unlocking long-tail CTV demand for publishers
29/10/2024
In God we trust