The Secrets to Launching and Running a B2B Podcast

23/11/2022 42 min
The Secrets to Launching and Running a B2B Podcast

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Episode Synopsis

Dr. Jeremy Weisz is the Co-founder of Rise25, a company that helps B2B business owners connect with their ideal prospects, referral partners, and strategic partners through a done-for-you podcast service. Dr. Weisz has been involved in podcasting for 11 years and was a senior producer for one of the early business podcasts; he assisted in putting all of their systems in place and helped them add volume, feature, and edify various business leaders. Dr. Weisz has also been running his own podcast, Inspired Insider, since 2011. He has featured top entrepreneurs, founders, and CEOs of companies such as P90X, Atari, Einstein Bagels, Mattel, the Orlando Magic, and many more through video interviews. Dr. Weisz also founded a nutritional supplement business and continues to run his own chiropractic and massage facility, Chiropractical Solutions & Massage. In this episode… Podcasting is an excellent source of revenue for businesses looking to expand their reach. So, what are the benefits of this type of content, and how can you host prominent guests to acquire new clients and grow your business? According to podcasting expert Dr. Jeremy Weisz, launching a podcast saves time on networking and client acquisitions. By publishing one episode a week, you can build relationships with referral and strategic partners both inside and outside of your industry. When it comes to finding great guests to feature on your podcast, Dr. Weisz says to focus on social proof. Most guests pay little attention to a podcast's views or popularity, so by delivering value, you can find noteworthy guests that may eventually become clients.  Tune in to this episode of What The Teck? as Rolando Rosas and Dave Kelly chat with Dr. Jeremy Weisz, Co-founder of Rise25, about launching and running a B2B podcast. Dr. Weisz explains how he helps clients manage podcasting technology, tips for acquiring and building relationships with guests and clients, and how to boost your company's success by working with Rise25.

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