The Rise of Functional Coffee 🍄 | Jack Savage, Founder & CEO of Everyday Dose

03/06/2025 34 min
The Rise of Functional Coffee 🍄 | Jack Savage, Founder & CEO of Everyday Dose

Listen "The Rise of Functional Coffee 🍄 | Jack Savage, Founder & CEO of Everyday Dose"

Episode Synopsis

On this episode of WellBuilt, Jon spoke with Jack Savage, the founder of Everyday Dose, a functional coffee brand that blends organic coffee with nootropics, adaptogens, and collagen to create a daily ritual that supports focus, calm energy, and gut health. Jack opens up about his 20-year journey on ADHD medications and how getting off Adderall sparked a mission to build a better coffee, one that could replace multiple supplements in a single scoop. What started in his dad's garage during the pandemic has grown into a thriving brand with massive retention and cult-like customer love!  We cover: Why the "anti-coffee" movement paved the way for functional alternatives and how Everyday Dose chose to embrace coffee and make it better. The science and sourcing behind ingredients like Lion's Mane, L-Theanine, Chaga, and collagen, and why extraction and product integrity matter. How Everyday Dose scaled lean, profitable, and founder-led with zero paid ads in early days and relentless focus on taste and efficacy. The benefits of staying focused and why Jack ignored advice to expand the product line and instead built one of the most retained functional beverages on the market. Why "retention is the new growth," and how Jack approaches product feedback, brand building, and consumer trust. From couch-surfing and running Airbnbs to launching from a garage in Topanga, Jack shares how his untraditional background became an asset in founder life. Everyday Dose's people-first culture: generous employee wellness stipends (via JOON), in-house ESL tutors, and how the brand empowers A+ players to thrive. Enjoy! 

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