ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "S1 Ep1: Make the logo bigger"
Episode Synopsis
Massive logo - no brainer, right? Everyone wants to push their brand to the fore, and a prominent logo seems like a quick win. So why are graphic designers reluctant to comply? We have a look at the consequences, both aesthetic and commercial, of going large with the logo.
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