#040 - The Number 1 Strategy to Eliminate Sales Volatility

19/06/2025 9 min
#040 - The Number 1 Strategy to Eliminate Sales Volatility

Listen "#040 - The Number 1 Strategy to Eliminate Sales Volatility"

Episode Synopsis

Feeling stuck in a slow season? Wondering when sales will pick up again? You’re not alone, and more importantly, you’re not powerless.In this episode of Websites That Convert, join Shannon as she uncovers practical, proven strategies to stabilise your income, grow your business sustainably, and stop relying solely on word-of-mouth or seasonal spikes.Here’s what you’ll learn:Why relying on word-of-mouth alone can stall your growthThe game-changing power of building and nurturing your email listHow to create seasonal promotions that actually convertA step-by-step guide to mapping your annual marketing planBy the end of this episode, you’ll walk away with clear, actionable steps to take control of your revenue flow and turn those quiet periods into real opportunities for growth.If you're a service-based business owner who wants consistent leads and higher conversions year-round, book a free strategy call with Shannon’s team today: https://eastbound.digital/book-now/Follow Eastbound DigitalEastbound Digital Instagram: https://www.instagram.com/eastbounddigital_/LinkedIn: https://www.linkedin.com/in/shannon-bain-2a18b2105/Facebook: https://www.facebook.com/eastbounddigitalagency Timestamps0:00 – Introduction0:39 – What causes revenue seasonality1:29 – The goal: Stabilise your income5:03 – Why your email list is gold6:05 – Simple way to map out your offers7:05 – From trough to peak: The payoff7:31 – Recap: 3 strategies to level out revenue8:30 – Why there’s untapped revenue in your audience9:10 – Final thoughts & next stepsStay Connected: Eastbound Digital Instagram: https://www.instagram.com/eastbounddigital_/ Shannon's Instagram: https://www.instagram.com/shannonbain1/ LinkedIn: https://www.linkedin.com/in/shannon-bain-2a18b2105/ Facebook: https://www.facebook.com/eastbounddigitalagency