In this episode of the Subscription Web Design Podcast, Steve Schramm discusses the potential and strategies for web designers looking to differentiate their services by creating more complex websites, such as e-commerce platforms, online courses, and membership sites. He shares his journey from building simple websites to exploring the subscription model and the advantages of offering more sophisticated web solutions. Steve emphasizes the importance of understanding sales funnels and using tools like WooCommerce, Surecart, and various LMS plugins to build these complex sites effectively. He also talks about the challenges posed by AI and market saturation, offering insights on how to remain competitive and valuable in the web design market.00:00 Introduction to Complex Websites01:04 The Importance of Subscription Model02:32 Differentiating Your Services in a Competitive Market03:41 Strategies to Stand Out in Web Design04:03 Exploring eCommerce and Membership Sites04:43 Tools and Platforms for Building Complex Websites04:51 Deep Dive into WooCommerce and Surecart08:56 Exploring Learning Management Systems09:45 Understanding Membership Plugins13:42 The Power of Sales Funnels15:15 Building a Reputation in the Market16:23 Conclusion and Call to Action

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