038: Five Laws that will bring you personal effectiveness and professional success with Bob Burg

23/08/2019 33 min Episodio 38

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Episode Synopsis

I am privileged and honored to have Mr. Bob Burg on the podcast. Bob is a sought-after speaker at company leadership and sales conferences sharing the platform with everyone from today’s business leaders and broadcast personalities to even a former U.S. President.
Bob is the author of a number of books on sales, marketing and influence, with total book sales of well over a million copies. His book, The Go-Giver, coauthored with John David Mann, itself has sold over 850,000 copies and it has been translated into 28 languages.
Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic, and is a past member of the Board of Directors of Furry Friends Adoption, Clinic & Ranch in his town of Jupiter, Florida.
Some of the questions from the podcast:

What is the premise of the book?
You talk about the entrepreneurial spirit but what about those who aren’t entrepreneurs. Does the message in The Go-Giver still apply to them?
Give us a quick review of The Five Laws you and John share in the book.
Was there one piece of advice you received, before you even knew anything about what being a go-giver entailed that was a difference-maker for you?
Are there misconceptions about what being a Go-Giver is? I mean, the name itself almost implies that you give constantly. Can you be taken advantage of that way? For example, how does a Go-Giver tell people, “No, I don’t want to do that.”?
Can you share some of your favorite books?