Mark Essam Zahran, ETH alumnus, co-founder and CEO of Swiss vertical farming pioneer Yasai, shares how he transitioned from architecture to revolutionizing food production with innovative systems like hydroponics and aeroponics.Explore how vertical farming saves water, reduces imports, and creates sustainable local food systems. The discussion delves into the challenges and market acceptance of vertical farming, the industry’s future potential. Mark also shares his entrepreneurial journey, the power of collaboration, and his personal inspirations.Books mentioned in this episode:Playground by Richard PowersOverstory by Richard PowersFeeding the world in the 21st century by Dickson DespommierPodcasts mentioned in this episode:Joe Rogan Experience with Michio KakuLex FriedmanChapters:(00:43) Introduction to Chagaccino(02:08) From Architecture to Vertical Farming(04:52) The Concept of Vertical Farming(07:25) Market Acceptance and Global Demand(13:04) Entrepreneurial Journey and Inspirations(17:05) Reflections and Future Aspirations(24:04) Rapid Fire Questions(26:32) Closing Remarks

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