The Humanisation of Brands

25/10/2022 51 min Temporada 1 Episodio 6

Listen "The Humanisation of Brands"

Episode Synopsis

On this episode, we take a look at brand humanisation, and discuss the history and stories behind the current trend of brands acting human online.
We also discuss employer branding, and review the results from Dan’s latest recruitment campaign, which landed him KFC as a new client.
And we’ve got Sophie and Zoe from Moja, a PR agency, in the studio, to share advice and strategies on entering and winning awards, and getting your business featured in press and media.