Welcome to The Video Edge podcast, where we help you grow your business through video. In this episode, we talk with Jordan Aspen, from Civilized Animal Productions, and coach her through how to create engaging video content for her business.
Podcast host, Lee, shares her insights on the importance of creating video content that connects with your audience, rather than just ticking a box. She suggests using your hobbies and personal experiences to make your videos more relatable and authentic, and to highlight milestones and traditions that can be celebrated with your audience.
When it comes to writing captions and titles for your videos, Lee recommends researching what works for other creators in your niche and using tools like Keywords Everywhere and Answer the Public. She also suggests summarising your videos and creating show notes with a clear call to action, and even using AI copywriters to help you generate ideas.
Lee's advice is not only practical but also inspiring, reminding us to take advantage of our unique experiences and personalities to create engaging video content that truly resonates with our audience.
If you're ready to up your video game and take your business to the next level, be sure to tune in to this episode of The Video Edge with Lee Midlane, and guest, Jordan Aspen. Don't forget to like, subscribe, and share our podcast to help spread the word!
- Ask The Aspens website
- Jordan's Facebook Page
- Jordan's Instagram
- Video Production Academy Website
- Shoot For The Moon Membership
 

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