ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "#2 - Alessio Carrà - Context Engineering: Fixing Vibe Coding at Scale"
Episode Synopsis
I talk with Alessio Carrà about the rapidly closing window for entrepreneurs in the AI coding space. He shares how someone turned a simple domain idea into $2K monthly revenue in just days, and explains why the "easy wins" won't last.
Alessio walks me through Context Engineering—his solution to the chaos that happens when vibe coding projects get bigger and AI agents start breaking things. We discuss the weird emotional shift of watching AI write your code, Amazon's new Kiro IDE, and whether we're heading toward a future of local AI models running on laptops.
Key Topics
The closing opportunity window - Why entrepreneurs need to move fast before all the simple ideas get taken
Context Engineering explained - Alessio's MCP that brings structure to vibe coding through PRDs, tech blueprints, and task lists
Scaling challenges - How AI coding tools break down as codebases grow larger
Comparison with existing tools - How Context Engineering differs from Taskmaster and Amazon's new Kiro
The emotional side of AI coding - Missing the satisfaction of solving hard problems vs. gaining focus on outcomes
Future of AI development - The push toward cheaper, local, open-source models vs. cloud-based solutions
Takeaways
Easy business ideas are disappearing fast—the window for low-hanging fruit is shrinking
Unstructured vibe coding hits a wall on bigger projects; you need process and documentation
Context Engineering brings traditional software development practices to AI coding
The satisfaction of coding is shifting from solving technical puzzles to achieving business outcomes
Local AI models could eventually eliminate per-token costs and internet dependency
AI tools are democratizing software creation, but require new approaches to stay effective
Links
Context Engineering
Follow Alessio
Namesnag example
Connect
Discover the latest vibe coding news and resources
Subscribe to our newsletter
Join our Discord
Follow on X
Chapters00:00 The Urgency of Action in Business02:58 Navigating the Challenges of Vibe Coding06:04 Introducing Context Engineering08:54 The Process of Context Engineering11:58 The Impact of Structure on Vibe Coding14:45 Comparing Context Engineering with Other Tools18:00 The Emotional Experience of Building with AI28:08 Navigating the Workflow of Coding with AI31:31 The Shift in Coding Satisfaction34:16 Focusing on Outcomes Over Outputs37:04 The Impact of AI on Cognitive Skills40:16 The Future of Coding Tools46:10 Local vs. Cloud-Based AI Models
Alessio walks me through Context Engineering—his solution to the chaos that happens when vibe coding projects get bigger and AI agents start breaking things. We discuss the weird emotional shift of watching AI write your code, Amazon's new Kiro IDE, and whether we're heading toward a future of local AI models running on laptops.
Key Topics
The closing opportunity window - Why entrepreneurs need to move fast before all the simple ideas get taken
Context Engineering explained - Alessio's MCP that brings structure to vibe coding through PRDs, tech blueprints, and task lists
Scaling challenges - How AI coding tools break down as codebases grow larger
Comparison with existing tools - How Context Engineering differs from Taskmaster and Amazon's new Kiro
The emotional side of AI coding - Missing the satisfaction of solving hard problems vs. gaining focus on outcomes
Future of AI development - The push toward cheaper, local, open-source models vs. cloud-based solutions
Takeaways
Easy business ideas are disappearing fast—the window for low-hanging fruit is shrinking
Unstructured vibe coding hits a wall on bigger projects; you need process and documentation
Context Engineering brings traditional software development practices to AI coding
The satisfaction of coding is shifting from solving technical puzzles to achieving business outcomes
Local AI models could eventually eliminate per-token costs and internet dependency
AI tools are democratizing software creation, but require new approaches to stay effective
Links
Context Engineering
Follow Alessio
Namesnag example
Connect
Discover the latest vibe coding news and resources
Subscribe to our newsletter
Join our Discord
Follow on X
Chapters00:00 The Urgency of Action in Business02:58 Navigating the Challenges of Vibe Coding06:04 Introducing Context Engineering08:54 The Process of Context Engineering11:58 The Impact of Structure on Vibe Coding14:45 Comparing Context Engineering with Other Tools18:00 The Emotional Experience of Building with AI28:08 Navigating the Workflow of Coding with AI31:31 The Shift in Coding Satisfaction34:16 Focusing on Outcomes Over Outputs37:04 The Impact of AI on Cognitive Skills40:16 The Future of Coding Tools46:10 Local vs. Cloud-Based AI Models
In God we trust