269: How to adjust Google Ad Grant Campaigns for EOY

Using the Whole Whale
19/11/2021
269: How to adjust Google Ad Grant Campaigns for EOY

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Episode Synopsis

George Weiner interviews Ali Glazer, Advertising Lead at Whole Whale about the current digital ads landscape and where the Google Ad Grant is. Set it and forget it doesn’t work for end-of-year campaigns and there are some great updates that can lead to increased donations.  Ali walks through some of her favorite tactics and discusses... »

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