In today's episode, Nora is tackling a powerful mindset shift that every entrepreneur needs to embrace: If you're not willing to work in your business, you shouldn't open it. Many dream of owning a business for the freedom, flexibility, and potential profits, but the reality is that successful businesses require dedication, grit, and hands-on involvement, especially in the beginning stages. We'll explore why being willing to work hard in your business—getting involved in everything from operations to customer service—is essential for creating a strong foundation. We'll discuss how that commitment can shape your leadership style, drive better decision-making, and create a culture of excellence that resonates with your team and customers alike. For questions or show ideas, connect via [email protected] or explore further at www.upsidedownentrepreneurship.com. Stay updated by following Nora on Instagram @Nora.Farhat.

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