2022 Cyber 5 Data Search Performance Deep Dive, with Nathan Rigby, Co-founder at Analytic Index

Unpacking the Digital Shelf
12/12/2022 19 min Episodio 182
2022 Cyber 5 Data Search Performance Deep Dive, with Nathan Rigby, Co-founder at Analytic Index

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Episode Synopsis

The Cyber 5 Online Shopping Season, from Thanksgiving to Cyber Monday, is a make-it-or break it moment for many brands, who put on their best show of organic and paid search strategy to capture shoppers before their competitors. How did y’all do this season? Here with the data from the top 2 of Amazon and Walmart is Nathan Rigby, Co-founder at Analytic Index. What happened? Who got it right? Who got it wrong? What does it all mean for next time? Rob Gonzalez and Peter Crosby dug deep into it with Nathan.

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