The one about remote working, 6 questions that build a story and 10 Cloverfield Lane – TG48

07/07/2021 1h 11min Episodio 48
The one about remote working, 6 questions that build a story and 10 Cloverfield Lane – TG48

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The one about remote working, 6 questions that build a story and 10 Cloverfield Lane – TG48 00:00:00 Introduction Here are your hosts, Roger and Pascal.  00:01:22 In the News A selection of announcements and news releases from the world of marketing and technology that caught our attention. 00:10:32 Content Spotlights ROGER: The problem isn’t remote working – it’s clinging to office-based practices by Alexia Cambon, Guardian Newspaper. https://www.theguardian.com/commentisfree/2021/jun/21/remote-working-office-based-practices-offices-employers PASCAL: If You Can't Answer These 6 Questions You Don't Have A Story by Glenn Gers interviewed by Film Courage https://youtu.be/uL0atQFZzL8 00:25:57 Marketing Tech and Apps  ROGER: Need emoji PNG or Vector Files for your videos? https://emojiisland.com/ A clever use of the mobile phone camera – 1 second a day video diary: https://1se.co/ PASCAL: It’s all about exploring live audio streaming options Mixlr - Go live with a powerful and versatile live audio streaming solution  https://mixlr.com/features Podbean Audio Livestream - Chat with listeners, take calls, and create an engaging conversation https://www.podbean.com/livestream 00:37:57 This Week in History Our selection of historical events and anniversaries from the world of science, technology and popular culture. 00:44:56 Creator Shout Outs ROGER: Mark Masters – You Are The Media – hydrid in-person and virtual event: https://www.linkedin.com/in/markiemasters/ PASCAL: Andrew Wilson, Lyndsey Morrison and The People Power Events team released new blog and video series https://www.peoplepowerevents.co.uk/blog 00:51:25 Film Marketing 10 Cloverfield Lane (2016) Monsters come in many forms. An unexpected sequel to the 2008 film Cloverfield, some would argue that the Cloverfield elements were tagged onto a generic “kidnapped girl in cellar” story. However, John Goodman is terrifying as the “captor” and the film is extremely tense. The marketing was also remarkable. In addition to the usual posters and trailer the producers set up an elaborate viral treasure hunt style game to suck fans into following clues to find Howard’s bunker where the film takes place.   About Two Geeks and A Marketing Podcast   Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. Roger is a man on a mission to keep marketing simple. He is the...

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