Trust Center executive director Paul Cheek and managing director Bill Aulet discuss the robust frameworks laid out in their new books, Start Up Tactics and Disciplined Entrepreneurship (expanded edition), which have become essential reading for entrepreneurs aiming to navigate the complex startup ecosystem. These frameworks are not just theoretical; they've been battle-tested by a wave of MIT startups that, by following these methods, have collectively raised over $1 billion in funding. Tune in to uncover the secrets behind their success and learn how these strategies can be applied to empower new ventures worldwide.

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