Listen "Build a Profitable Business Without Chasing Every Trend"
Episode Synopsis
If you want to go deeper : he 48-Hour Roadmap Introverted Entrepreneurs Use to Go From Scattered & Broke to Focused & Profitable Without Posting Daily or Burning OutFeeling lost, frustrated, and exhausted despite posting consistently and launching offers? You don't need another strategy - you need clarity through a business audit. In this comprehensive video, I reveal the 11 critical areas every entrepreneur must audit to identify what's actually broken in their business. From mindset blocks and revenue analysis to sales page conversion issues and content platform effectiveness, this audit framework helped me stop chasing shiny objects and start fixing real problems. You'll discover why your business gives you answers if you're willing to look at the data without shame. Download my free audit workbook to uncover where you're stuck and what to fix next for sustainable growth. #businessaudit #entrepreneurship #businessstrategy[0:00 - 1:07] Hook - Lost between vision and reality, need clarity not strategy[1:07 - 2:26] Why business audits matter more than new strategies[2:26 - 3:21] Introduction and free resources (Substack + audit workbook)[3:21 - 4:20] Area 1: Mindset audit - perfectionism and self-sabotage[4:20 - 5:35] Key mindset questions to ask yourself[5:35 - 6:40] Personal story: Getting triggered reveals limiting beliefs[6:40 - 7:23] Imposter syndrome and learning from people one step ahead[7:23 - 8:11] Area 2: Revenue audit - facing your numbers without shame[8:11 - 8:48] What offers worked vs. what didn't[8:48 - 9:18] Area 3: Lead generation - where clients actually come from[9:18 - 10:08] Personal example: Pinterest and Substack success[10:08 - 10:45] Why Instagram doesn't work for everyone[10:45 - 11:11] Area 4: Sales process audit[11:11 - 12:08] Sales page conversion issues to identify[12:08 - 13:21] Transformation clarity and message alignment[13:21 - 13:44] Client experience and buying journey[13:44 - 14:33] Area 5: Tools and subscriptions - what to cut[14:33 - 15:27] Area 6: Skills to improve, learn, or delegate[15:27 - 16:12] Area 7: Pricing and money mindset[16:12 - 16:53] Undercharging and fear of raising prices[16:53 - 17:40] Area 8: Personal brand story - your why matters[17:40 - 18:52] Why connection matters more in 2026[18:52 - 19:07] Area 9: Content strategy audit[19:07 - 20:34] Platform effectiveness and conversion tracking[20:34 - 21:09] Personal platform decisions (YouTube yes, Instagram no)[21:09 - 21:20] Key content questions to ask[21:20 - 22:04] Area 10: Time management - busy vs. productive[22:04 - 22:35] Area 11: Next moves based on audit findings[22:35 - end] Free roadmap for building 5K business + conclusion
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.