Listen "Episode 14: How to Become a Running Coach - Part 2"
Episode Synopsis
Episode 14 continues the conversation on how to become a running coach. If you haven't already, listen to episode 12 for a discussion on certification and education. This episode focuses on the business side of run coaching - how do you actually get and keep clients? Laura and Amanda draw from their collective 18+ years of coaching experience to share their best tips.
Topics discussed include:
Marketing tips for running coaches, including the power of testimonials
Why you should start charging coaching clients from the start
Different formats of coaching: in-person vs. virtual, individual vs. group
Being a coach on your own vs. joining a larger coaching team
The onboarding process: Waivers, collecting payments, client intake forms, initial consult calls
What our days actually look like
How to find coaching clients
Measuring client success
Topics discussed include:
Marketing tips for running coaches, including the power of testimonials
Why you should start charging coaching clients from the start
Different formats of coaching: in-person vs. virtual, individual vs. group
Being a coach on your own vs. joining a larger coaching team
The onboarding process: Waivers, collecting payments, client intake forms, initial consult calls
What our days actually look like
How to find coaching clients
Measuring client success
More episodes of the podcast Tread Lightly Running Podcast
You Finished Couch to 5K: Now What?
06/12/2025
The Benefits of Using the Run-Walk Method
18/10/2025
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