Have you been to a Haunted House? What was your experience like? In this episode, we will talk about Haunted Houses and the memories it leaves us.On the show, we have Roger Miller - a special FX makeup artist and improv coach. He is a right-brained person in a left-brained world. Roger has the unique background combination of being in the not-very exciting medical Insurance industry, and also a special effects makeup artist! Roger has been involved in many shows in both of his worlds – insurance and special effects makeup. He draws on inspiration from both to give great tips and value for you and how to do things differently in your booth for greater customer engagement and results.We discuss:Deeper experiences The Haunt IndustryMethod of stage: go and engageRoger’s Top Tips:Identify who the right people are and then integrate goalsKnow who your customers areCreate that initial experience down the trade show floorWe need to create that vision and what better way to create a vision than by assaulting as many senses as possibleRoger’s Key Takeaways:Experiences are memorableCreating experiences for a community or a group because it becomes even more memorableGet in touch with Roger MillerCreative community: Tues@7 FacebookGet the Trade Show University email newsletter for weekly tips, tools, and expert advice to maximize the ROI for your next trade show or event - all for FREE!Visit tradeshowu.biz and drop your email on the home page!Subscribe at Apple  Google  SpotifyMentioned in this episode:Subscribe to the new Trade Show University YouTube channel!Check out the new Trade Show University YouTube channel where we feature a growing number of training videos to help businesses get More Leads, More Sales and More Profits through the power of Trade Shows! Many videos are exclusive to YouTube and not found on the podcast.
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