Trade Show Insights

Por: Marlys K. Arnold: Exhibit Marketing Consultant, Trainer & Author
Whether you’re a seasoned exhibitor or headed to your first expo, Trade Show Insights helps you navigate the evolving landscape of exhibit marketing to maximize your impact. Host Marlys Arnold and her expert guests tackle current challenges and offer actionable advice to enhance your trade show success. This long-running series (since 2006) is the go-to resource for both show organizers and exhibitors to create memorable experiences that resonate with attendees.

For over two decades, Marlys has advised thousands of exhibitors in consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She’s even written two books on the subject: Build a Better Trade Show Image and Exhibit Design That Works. She’s also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.
221 episodios disponibles

Latest episodes of the podcast Trade Show Insights

Mostrando página 7 de 12

Location, Location, Location - TSI12.6 31/05/2017
Attendee Promotion is Everyone’s Job - TSI12.5 28/04/2017
Who’s Your Persona? - TSI12.4 31/03/2017
Detroit’s Cobo Center Makes Going Green a Priority - TSI12.3 17/03/2017
5 Ways to Keep Your Leads from Slipping Away - TSI12.2 28/02/2017
What is the Key Strategy of Champions? - TSI12.1 31/01/2017
Maximizing Sponsorships - TSI11.15 29/12/2016
Great Expectations: A Tale of Two Experiences - TSI11.14 30/11/2016
Characters You Meet in the Trade Show Zone - TSI11.13 31/10/2016
What Every Exhibitor (and Show Manager) Needs to Know About Branding - TSI11.12 06/10/2016
Don’t Make Me Squint! - TSI11.11 30/09/2016
What Would Shakespeare Say to Exhibitors? - TSI11.10 31/08/2016
Summer Reading to Enhance Your Exhibit Marketing - TSI11.9 29/07/2016
Promote Your Exhibit in 140 Characters or Less (Your Guide to Social Media) - TSI11.8 30/06/2016
5 Skills Every Exhibit Marketer Must Develop - TSI11.7 31/05/2016
It Pays to Have Good Media Relations - TSI11.6 28/04/2016
Earth Day Edition: Exhibits Going Green - TSI11.5 22/04/2016
7 Ways to Make the Most of Your Extra Day This Year - TSI11.4 29/02/2016
Exhibiting in Europe: It’s Easier Than You May Think - TSI11.3 22/02/2016
6 Ways to Reinvent Your Exhibit (without Spending a Fortune) - TSI11.2 29/01/2016
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