Justis owns the Pederson Group - An award-winning recruitment company in Canada that specialises in construction and engineering. In his first year of business, Justis hit $500,000And in his second, he’s just hit 1.8 millionAn insane jump for any recruiter He puts the majority of this growth down too building his brand. In fact his very first hire was NOT a 360 recruiter It was a social media manager, someone to immediately help him demonstrate his expertise online and help him get more inbound businsessIn today’s episode, we’re going to be talking about…Justis’s journey with Weed and alcohol and how conquering his demons has made him a happier, more productive humanWe’ll be going into detail of how Justis built his brand on LinkedIn and the impact it's had on his business He’ll also be sharing some specific tactics he’s used to MASSIVELY up his price and charge more for his services.

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