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Listen "The interview: Chris Barnham, part 1"
Episode Synopsis
It’s another interview episode, the first of a two-parter with qualitative researcher and semiotician Chris Barnham. In part 1 Chris gives an in-depth overview of the field, and explains his view that the theory of semiotics advanced by Charles Peirce can be be more helpful than Saussurian semiotics when it comes to understanding how consumers… Continue reading The interview: Chris Barnham, part 1
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