05 - Go undercover with your customers

25/04/2017 8 min Episodio 6
05 - Go undercover with your customers

Listen "05 - Go undercover with your customers"

Episode Synopsis

Get out of the building!
In this episode, I go to a jewelry store, and do some research:

What kind of people are in the store?
How are they acting? (happy, nervous, quietly browsing) What kind of story are they telling the
clerk? (“I just got engaged.”)
What kind of “dream of a better life” is being painted by the P.O.P. displays, atmosphere, etc?

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