Podcast hosts Sam and Joel take a deep dive into the new TikTok ad feature, Branded Content Ads. The podcast discusses how Branded Content Ads can help both brands and creators, what makes these ads especially unique, and how to set these ads up in TikTok Ads Manager. At the end of the episode Joel speaks about a small furniture brand that has gained over 650,000 followers on TikTok and provides some advice on how other small businesses can take advantage of the platform. 
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